Overview
Pennsylvania-based Natural Hope Herbals creates a wide range of quality herbal products safe for the health and vitality of families everywhere. Anda Creative teamed up with Natural Hope Herbals to help rebrand their business, refresh packaging for their existing line of herbal formulas, single herb extracts, salves & oils, and teas, and create a variety of marketing collateral and promotional items.
Branding
We first refined their logo design and selected a color palette to appeal to both regional and national markets. We then developed their brand identity and drafted a style guide to ensure all future marketing materials following the new branding. Since their homegrown herbs are the foundation of their products, we knew it was necessary to showcase these herbs in each and every design.
Print Design
We applied their new branding across all print marketing applications: print advertisements, web advertisements, point-of-purchase displays, promotional items, direct mail, promotional flyers, calendars, brochures, and more.
Product Packaging Design
Custom graphics and labels for packaging were created for their entire product line of over 600 products.
Web & Digital
We designed and developed a new responsive, e-commerce website that houses their large inventory of products. The site was built with a customized CMS that allows the client to easily manage their database, inventory, discounts, and orders.
